Chris K, hand on chin, thinking something through

Estate agent training

Training your agents will actually use.

Team training days, workshops and conference talks on the parts of the job that bring the business in. Getting known in your patch, generating leads and following them up, and winning the instruction once you're in the room.

No slides full of bullet points. Stories from the trade and things your people can do on Monday.

27 years in the game · 15 on the front line · 12 helping agents grow

What I train on

  1. 01

    Marketing and visibility

    How to get known in your patch, what to post, and how to turn local property market data into content homeowners stop for.

  2. 02

    Lead generation and follow-up

    Facebook and Google ads, landing pages, speed to lead, and the nurture that turns a cold lead into a valuation.

  3. 03

    Prospecting and the daily hour

    Who to call, in what order, and how to protect the one hour a day that pays for everything else.

  4. 04

    Winning the instruction

    The valuation, the fee conversation and the follow-up. Marketing gets you in the room. This is what wins it.

  5. 05

    Personal brand for agents

    Many homeowners instruct the estate agent they already know. How each person in your team becomes that name.

  6. 06

    AI in the agency

    Where AI genuinely saves hours, where it'll make you look daft, and how to use it without learning twenty tools.

How it works

  • Team training days, in your office, built around your agency and your patch.
  • Conference and network talks on attention, visibility and winning instructions, delivered straight.
  • Workshops on marketing and lead generation, so people leave with work done rather than a page of notes.

Who it's for

Agency owners who want their team marketing properly, networks and groups running a conference or training day, and offices full of self-employed agents who need to build their own names.

Get in touch

Results

What agents say.

  • 70%

    market share inside 12 months, with the average fee up from around 1.35% to 1.75%

    Helmores

  • #1

    for new listings, 4 months after opening

    Ensum Brown

  • 156

    seller and landlord leads with Market Trak, 3 April to 10 August 2026

    Belmont Property

Hear it from them

  • Ian MacbethCo-Founder, Avocado Property

  • Rob StoyleHelmores

  • Dan WilsonWilson & Co

  • Lisa CurranHome Sale

  • James KendallDirector, James Kendall & Co

  • James CooperChamberlains

In their words

  • “Chris has been a huge influence on my latter years in estate agency. Absolutely without a doubt the single most influential person in my career.”
    Rob StoyleHelmoresWorking with Chris
  • “I hooked up with Chris Kyriacou a couple of months back, having no idea how to run paid ads. Chris has educated me so much and helped me optimise my campaigns to the point where now we're getting qualified, hot leads from our ideal client avatar, booking to our calendar.”
    Ben MoorePaid ads
  • “I hate proptech most of the time as it always feels like just another chore. Market Trak feels different (thank god!)… Beyond that, the support is excellent.”
    Sharon CarterStrategy and Growth Director, NestFlexMarket Trak
  • “Our new website is fantastic, is bespoke to us, looks slick and is performing really well considering we re-branded too. Very happy with how its going 100% recommend!”
    Aaron KirkThe Property CloudWebsite build
  • “125 leads in 10 days, converted into 15 appraisals (and ongoing)… all done with Chris's digital marketing course… he is an absolute genius.”
    Rob StoyleHelmoresLead generation
  • “Just wanted to say thanks for the Facebook Lead Gen course. Been running FB ads for awhile but got best results ever after the course.”
    Kevin RichardsonFacebook ads course
  • “Reports to social posts in seconds. Professional content, engaged leads. Simple as that.”
    Jamie FisherDirector, MuvinMarket Trak
  • “Can't recommend working with Chris Kyriacou enough. Becomes part of your team, cares about adding value and gets results! Straight talking advice rather than a nodding dog!”
    Neil WiseEnsum BrownCoaching and consultancy
  • Calls within 10 minutes

    “Just want to say thank you to Chris and his amazing "Brand Awareness" letters… hand delivered close to 600 of them and within 10 minutes of me dropping them and getting back to the office, we already had calls coming in.”
    Charlie MaynardCanvassing letters
  • “Can highly recommend EAanalytics for their knowledge in the online space and their approachable, no holds barred style to move your business forward. We have dozens of qualified vendor leads that will be coming to market. Bring it on!”
    Alex RussellMartyn RussellLead generation with Chris's agency
  • “Great guide, I've been "in the job" for 20+ years, not saying I'm perfect, I'm not, but I do, do a lot of the things you suggest. Even 'old dogs' like me though, get sloppy from time to time and it was useful for me personally as a reminder that you can always tighten up/improve your processes.”
    Saul ScrivenerMarket appraisal guide
  • “All my results are based on Chris's course! Cant fault it, or thank him enough.”
    Benjamin ChurchillChris's course
  • “I approached EAanalytics to review our website as I wasn't overly happy with the performance. They gave me some excellent advice, tips and pointers on how to improve the SEO of the website and what is likely to help with our Google ranking.”
    Maurice KilbrideMKEAWebsite review
  • £35 in ads, £8,000 potential

    “Just wanted to say a big thank you to Chris Kyriacou for helping out with our FB ads. He helped us set up the ad, who to target etc… Of the 34 leads we had, 6 have been booked in for meetings… So, for £35 we've potentially generated £8,000.”
    Dan WilsonWilson & CoFacebook ads
  • “There are lots more expensive courses out there, but this is focused for agents. So if you can't ten times your investment in the course, then you should probably just close the shop anyway.”
    James KendallDirector, James Kendall & CoChris's course
  • 6 leads before midday

    “BOOM! 6 leads in and its not even 12 on a Sunday! Thanks Chris Kyriacou.”
    Paul LaverVendor leads
  • “We have been using Market Trak for the past few months and think the system is brilliant and constantly evolving. Chris is also super helpful when we need help or advice.”
    Hadley LyasDirector, Park & BaileyMarket Trak
  • “Since electing to use Market Trak, our brand has been noticed, with several comments recently from customers, family and friends.”
    Martin LonsdaleLonsdales EstatesMarket Trak
  • “I learned more about Facebook and nurture campaigns in an hour than I've done the last 2 years!”
    Nick CheshireFacebook ads course

FAQs

Questions agents ask

What does estate agent training with Chris K cover?

Marketing and visibility, lead generation and follow-up, winning the instruction (the valuation, the fee conversation and the follow-up), personal brand for agents, and how to use AI in an agency. Each session is built around your agency and your patch.

Can Chris speak at our conference or network event?

Yes. Chris speaks at conferences, network events and team days on attention, visibility and winning instructions. Get in touch with the date, the audience and what you want people to walk away with.

Does Chris run training days for estate agency teams?

Yes. Team training days run in your office and are built around your agency, your patch and the people in the room.

Who is Chris K?

Chris Kyriacou, known as Chris K, spent 15 years in UK estate agency, in corporate and independent offices, always as a manager. He then spent 12 years building marketing and lead generation for estate agents, and founded Market Trak.